Matt Niblock - Product designer, street photographer, tech geek, and human.

Cambridge Core Share

Cambridge Core Share is a way for users to share content responsibly.


Cambridge Core has a library of over 33,000 eBooks and are constantly looking at innovative distribution methods.

Cambridge Core Share is a way of sharing content online that is both informative to the reader and fair to the publisher by allowing various privileges depending on access rights.

To help define the functionality, Cambridge University approached us to create a sub-brand that allows conversation, promotion, aligns with brand principles and is also identifiable as a UI element within the Core platform.

To help promote and drive the functionality of Core Share, we were asked to create a video showing a brief overview of the options available to the user.